Meet Alex! Posted on 26 Jul 13:03
New Hey Cupcake! Pastry Chef, Alex, Lights Up the City of Austin with the launch of Mystery Cakes!
We here at Hey Cupcake! adore fresh, seasonal ingredients, especially when they’re combined with passion and innovation. And for us, our new Le Cordon Bleu trained head pastry chef, Alex Lopez, completely embodies these ideals. He can whip up a mean batch of cupcakes, if we do say so ourselves.
Stepping out from behind the apron, Alex gives us a glimpse of how he began thinking up these new Mystery Cake concepts, which debut August 8th, and the intriguing new cupcake flavors he’s bringing to Austin.
“Ever since I was a little kid, baking was always a hobby of mine,” says Alex, whose first creation was a pineapple upside down cupcake. He decided to make the big move to Austin to attend Le Cordon Bleu’s pastry school and stayed for the career opportunities.
After mastering the art of pastry and graduating, he chose to continue developing cupcakes because, as he says, “They’re easy to enjoy and you can carry them with you. They’re a flavor pocket you can eat whenever, wherever.” We have to admit, we totally agree.
When it came to snagging our coveted head pastry chef spot, Alex explains that “Hey Cupcake! is the most recognizable pastry brand in Austin, and I wanted to work with the best in the field.” The appeal of mobile desserts had a little something to do with it, too. “I’ve always been interested in desserts on the go and Hey Cupcake! offers them without compromising flavor or quality.”
But these high-end, heavenly cupcake ideas have to come from somewhere. He says what keeps him inspired as a baker is experimenting in the lab with his team to develop new flavors and working diligently to make classic recipes better.
“My head is filled with zillions of flavors so expect new and exciting things through different outlets.” Under Alex’s direction, Amanda Arias created the first thrilling flavor...The regal Peachy Queen, which is in stores now through August 31, 2016.
We asked Alex to share a few morsels of what’s ahead for Hey Cupcake! cupcakes in Austin. He says "keep your eyes peeled for more dressed up recipes that add a bit of an extra punch to our cupcakes’ deliciousness".
The Mystery cupcakes debut in August where a new riddle/flavor will launch every two weeks. Plus he says to expect "new seasonal cupcakes like S’mores and so much more". For weddings and other special events, a giant cupcake (think Mr. Spriggy size) will be available for pre-order.
And last but not least, the "Ask Alex" page is coming to our site soon.
All austinites around the globe will be able to connect with Alex to get your most pressing baking questions answered and grab a few Hey Cupcake! secrets.
Cupcake connoisseurs should also stay alert for new merchandise such as stickers and t-shirts in stores and online.
Let us know on Facebook and Twitter what you think of Peachy Queen with the hashtag #PeachyQueenDreams.